Odontia is a dental chain with 20 clinics spread across the country. They needed a new and updated identity to stand out among competitors and gain the strength to grow as a chain. A brand platform has been developed as the foundation for this identity.
Odontia's core values: Be competent, caregiving, and personal. The design is inspired by the personal smile and the welcoming, positive shape of the upward curve. The smile is a recurring element throughout the identity, appearing in various forms to create personality. Odontia's colors are chosen to convey a fresh, Nordic, and clean look.